QR on badges
Networking badges fail when the only follow-up is a scrambled name on a paper tent. QR on the 250×122 face links to LinkedIn, a booking page, or a vCard — brick red, black, and e-paper white only, same three inks as the rest of the layout.
Name, firm, role, MEMBER or VISITOR bar, optional chapter mark, and QR on the right. The designer shows the exact pixel grid — what you approve is what we programme before dispatch from Cleckheaton.
QR needs contrast. Black modules on e-paper white read reliably; avoid decorative clutter behind the code.
The QR sits on the right of the 250×122 grid so it clears the MEMBER or VISITOR bar — same placement we use on our own chapter faces programmed in Cleckheaton.
Attach people to an event and send a magic link so each member picks their QR destination before the meeting. Visitors can set theirs the same way — useful when half the room wants LinkedIn and half wants a calendar booking link.
Updates during the hire window refresh the face without posting the badge back. Paper tents need a reprint or a handwritten URL.
Programme QR destinations when you programme names — we ship both together on the 250×122 face from Cleckheaton.
People scan at the table, not in a dark corner. First-name giant templates exist for rooms where you shout names across coffee — QR still sits on the right where thumbs naturally reach.
Test a few codes on your own phone before you ship the list. A typo in the URL is a silent failure at the one-to-one session.
Short URLs beat paragraphs — if your CRM emits a tracking slug, test scan distance at arm’s length, not only on a desktop monitor.
Only put contact details on the face that people agreed to share in a business networking context. QR is public to anyone in the room with a camera — treat it like a printed business card, not a private database field.
We feature BNI because we wear QR on our own chapter faces — not an official BNI International partnership. Members often point QR at LinkedIn; visitors may prefer a booking link after the one-to-one.
Magic links let each person set their own destination before the meeting. That beats a chapter-wide generic URL nobody scans because it lands on the wrong page.
Hire kits ship with QR already rendered in three inks — no sticker overlay that peels off mid-session.